Built on Behavior  |  Proven by Accountability

Health isn’t something you start. It’s something you repeat — until it’s who you are.

Coach Cook helps companies and individuals rebuild the daily behaviors that everything else depends on — energy, focus, nutrition, movement, and long-term health — with the accountability to make it stick and the data to prove it's working.

POWERED BY PNOE
Clinical-grade metabolic testing behind every plan — VO2 max, metabolic rate, longevity markers. Test, don’t guess. See what we measure →
Coach Cook submerged in a frozen lake ice bath

Longevity  ·  Behavior  ·  Accountability  ·  Nutrition  ·  Movement  ·  Breath

The Approach

“The hardest part about knowing what to do isn’t knowing it — it’s doing it.”

Most people already know what to do. The gap is between knowing and doing — and that gap closes with two things: better behaviors, practiced daily, and someone holding you accountable to them. The goal isn't a 12-week transformation. It's a body and mind built to perform for decades.

01 — The Foundation

Behavior

We identify the habits quietly running your life — sleep, food, movement, stress — and rebuild them one decision at a time. Small, repeatable actions engineered to compound into a different lifestyle, not a temporary fix.

02 — The Multiplier

Accountability

Willpower fades. Accountability doesn’t. Every client and every team gets structure, check-ins, and honest follow-through — so the plan survives the week when motivation runs out.

03

Nutrition

Personalized nutrition plans built around your life — not someone else’s meal prep. Simple guidelines you can keep for decades.

04

Movement

Training that meets you where you are and progresses with you — strength, mobility, and daily movement that restores capability.

05

Breath, VO2 Max & Longevity

Specialized work in breathwork and VO2 max development — one of the strongest predictors of how long and how well you live — measured and tracked with PNOE metabolic testing.

Everything is built on the first two. Master behavior and accountability, and the rest follows.

Precision Testing — PNOE

Test. Don't guess.

Every plan is built on your physiology, not averages. Using PNOE — the same clinical-grade breath analysis used by performance labs — we baseline how your body actually works, then track the markers that matter as they move.

VO2 Max

Your engine size — among the strongest predictors of longevity and all-cause health.

Resting Metabolic Rate

How much you actually burn at rest — so nutrition targets are calculated, not guessed.

Fat vs. Carb Burn

Which fuel your body prefers and when — the key to sustainable fat loss and endurance.

Breathing Efficiency

How well you move air under load — the hidden limiter on energy, stress, and recovery.

Training Zones

Personal heart-rate zones from your own data, so every session trains what it's supposed to.

Longevity Markers

Metabolic and cardiorespiratory indicators tracked over time — proof the work is working.

Baseline at the start. Retest as you go. Watch the numbers move.

Book Your Baseline Test

For Companies & Teams

Stronger people build stronger companies.

Burnout, low energy, and disengagement aren’t solved with perks — they’re solved at the level of the individual. Coach Cook works with organizations to teach employees the behavior and accountability skills that carry into every part of their work and life.

  • On-site and virtual workshops on behavior change and accountability
  • PNOE metabolic testing — individual health and longevity baselines for every employee
  • Team programs covering energy, nutrition, movement, and stress
  • Ongoing accountability structures that outlast the workshop
  • Practical tools employees actually use — no fluff, no lectures
Bring This to Your Company
Coach Cook overlooking mountain ranges
Coach Cook at an outdoor calisthenics park

1-on-1 Coaching

Personal coaching, in your pocket.

A fully personalized coaching experience — your PNOE metabolic data sets the targets, his own custom coaching app delivers the plan, and Coach Cook holds the standard with you.

Limited roster — small by design
  1. Apply & get assessed

    A conversation about where you are, where you’re going, and whether we’re the right fit — with a PNOE metabolic baseline to build your plan on real data.

  2. Get your personalized plan

    Custom nutrition plans, training, and behavior guides delivered through his own custom coaching app — everything in one place.

  3. Stay accountable, week after week

    Check-ins, adjustments, and real coaching. Not an app subscription — a coach who knows your name and holds the standard with you.

Apply for Coaching
“We are what we repeatedly do. Excellence, then, is not an act, but a habit.”
Will Durant
Coach Cook practicing breathwork and mobility on the beach at sunrise

About

Meet Coach Cook

Personal Trainer  ·  Health Coach  ·  Behavioral Change Specialist  ·  Breath Work Facilitator

I’ve spent the better part of two decades on a volleyball court — 16 years as a high-level beach volleyball athlete, 13 as a coach, working with everyone from first-timers in elementary gym class to college athletes chasing a scholarship. My first job out of high school was coaching volleyball and personal training, and I never really left.

Along the way I added nutrition coaching and one-on-one behavioral coaching, because I kept running into the same truth: physical training only works if the rest of your life is built to support it. That truth became my framework. I’ve sat in Wim Hof retreats learning to control my nervous system through breath alone. I built an American Ninja Warrior course in my backyard, because movement should be fun — not just functional. And I’m a skilled carpenter, so I know what it takes to build something sturdy from the ground up, whether it’s a set of stairs or a daily routine. Every piece of my method is something I tested on myself first.

Outside the gym, I’m a travel and nature enthusiast — 30 countries, a backpacking trip through Europe, road trips across the U.S., and sections of the Appalachian Trail. Nature, sunlight, and circadian rhythm aren’t just talking points to me. They’re how I live.

I built this framework because I needed it myself before I ever coached anyone else through it. If you’re ready to build something sustainable — one small, honest habit at a time — I’d love to help.

Start a Conversation

Contact

Give your people — or yourself —
a foundation that lasts.

Reach out about corporate workshops, team programs, or 1-on-1 coaching. Every engagement starts with a simple conversation.

Corporate Workshops Team Programs 1-on-1 Coaching Speaking
Book a Call

Or email directly — hello@healthcoachcook.com